A brand identity suite with understated luxury.
Ensemble: Brand identity suite featuring a pocket folder + stationery ensemble.
Print: Double hit of offset lithography for rich coverage + overall lay-flat aqueous coating. Aïshti logo is foil stamped and then deeply debossed in perfect register to the foil. (The tone-on-tone effect is achieved with clear foil.) The Aïzone logo on the letterhead pairs ‘AI’ in silver foil with black litho ‘ZONE’ in perfect register.
Stock: Neenah Classic Crest Super Smooth, various weights.
Finishing: Edging on business cards: Aïshti in black; Aïzone in silver.