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CHOPARD 150th Anniversary INVITATION SUITE

Animal World Collateral: Playful menagerie of print techniques.

Ensemble: Invitation suite with capacity envelope + menu card.

Print: Folder with tipped-on front pocket: cover illustration is completely foil stamped in champagne gold, and type is foil stamped in vibrant green gloss pigment; on the interior, hand painted watercolor is reproduced in offset lithography. Invitation: screen printed acrylic panel is position mounted on inside of folder. RSVP card is foil stamped in matching foil. Custom duplexed capacity envelope is foil stamped on flap. Menu: foil stamped in champagne foil + green letterpress to match invitation elements; rounded corners.

Stocks: Assorted cover stocks. Folder + tipped-on pocket: Mohawk Superfine White Eggshell. Invitation card: Triplexed Neenah Esse Verde. Duplexed envelopment: Wausau Royal Complements Wheat (outside) + Neenah Esse Verde (inside). Menu: Triplexed Crane Lettra Fluorescent White + green cover stock to match invitation elements.

Finishing: Folder is bound using traditional book cloth binding material, neatly sandwiched between two plies of binder board to provide strength and a seamless cross-over on the inside spread. The binding material is visible on the exterior, adding a decorative element.

Photos: AKANYC

Tagged With: foil stamping, invitation, offset lithography, Screen printing

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