A real estate identity suite as luxurious as its address.
Project: Designed by renowned architects Beyer Blinder Belle, the team behind the restoration of Grand Central Terminal and The Empire State Building, 1010 Park Avenue is both a striking and contextual addition to the Park Avenue Historic Landmark District in which it is located. Such an iconic architectural work demanded a real estate identity suite that conveyed an equally high level of detail and craft. To accomplish this, DATAGRAPHIC relied on our cutting edge techniques and time-honored processes to create this memorable showpiece.
Stocks: Rendering Cards: 150# Mohawk Superfine Eggshell Ultrawhite Cover; Title Page & Envelope: 80# Classic Linen Haviland Blue Cover; Floor Plan: 70# Neenah Classic Crest Smooth Avon Brilliant White Text; Business Card: 130# Neenah Classic Crest Smooth Avon Brilliant White Cover (duplexed)
Finishing: Title Page: Pasted top sheet to middle 2 and bottom sheets for 42pt. thickness, then edge painted in PMS 2189. Business Card: Duplexed the 130# Neenah Cover for a 260# thickness, then edge painted in PMS 2189.