Project: These “VIP Kits” we printed and made for Seagram’s are not your typical promotional product packaging. Created as part of a national re-branding campaign that included point of sale (POS) marketing, media, social media and experiential, the kits were intended to excite and inspire Seagram’s most loyal customers to act as brand ambassadors for the time-honored cocktail […]
Before, during and after an event, beautifully printed collateral helps boost the overall experience for attendees and communicates a level of sophistication and quality about your organization.
Packaging projects are the most intricate and complex for a printer to produce. Custom packaging is also often a consumer’s first impression, therefore, it needs to be executed at the highest level of quality and consistency.
(NOTE: This article originally appeared as “Bloomingdale’s Spring Loyallist Gift Box” on PaperSpecs on January 31, 2017) Hard to believe but there was a time when stores actually expressed some appreciation for your custom beyond a deluge of “you bought this so why don’t you buy that” emails. One retailer that still knows the value of […]
Over-the-top beauty requires suitable packaging. Project: With only 2 weeks lead time, DataGraphic was tapped to create this luxe presentation box suite for the David Yurman High Jewelry Collection launch. Wrapped in richly textured, silver Cialux cloth, the box covers are stamped with Kurz Alufin Satingloss foil to create a dimensional, reflective logo effect. Hidden magnetic closures provide the magic […]
(NOTE: This article originally appeared on PaperSpecs on June 21, 2016) NFL When you’re a designer you don’t just want a company that can print your current project, you want a place that you can go to and simply say, “Here are the files,” confident that what you’ll get back is going to blow your client’s […]
Loyalist Gift Boxes: Packaged Treats Project: We engineered a smart 4 box set of auto-bottom-folding gift boxes to hold the coordinating confections, which tied into the client’s spring apparel campaign. Through collaboration with the client’s creative director, we choose specialty finishes which synchronized perfectly with the look and feel of the candy and the supporting […]
Custom Invitations Delivered in a Treasure Box Ensemble: A hand-crafted, wrapped presentation box containing custom invitations to 10 unique Red Carpet events. Print: Letterpress, engraving + burnishing. Stocks: Reich Savoy 100% Cotton Cover. The stock was duplexed for each invitation, creating a super-thick card (all the better to gild the edges!). Finishing: Invitations: Corners rounded and edges gilded in red foil. Clamshell box: […]
The New Quincy Center, Revealed in a Custom Printed Map Ensemble: 3-panel folder + custom printed map + series of bi-folded brochures + presentation box. (250 sets) Print: Offset lithography (CMYK + aqueous coating) + registered deboss; die-scoring and die cutting for folder and brochures. Stocks: Folder: Neenah Classic Crest Solar White Cover. Brochures: Garda Silk Cover. Map: […]
A presentation book becomes an elegant keepsake for new owners. Ensemble: Coffee table presentation book + custom slip case. Print: The SLS AMG logotype is foil stamped with clear foil on book cloth, which is then hand wrapped around the box. The letterhead is engraved in two colors with a registered emboss, plus offset printed in one color. […]
A Custom Invitation Box for the Grand Opening of a New Design Center Ensemble: Gate-folded custom invitation box with 3 insert cards; custom mailer. Print: Letterpress, double hit of metallic silver ink. We die cut a custom corrugated mailer. Stock: Mohawk Loop Antique Vellum Urban Gray Cover. We duplexed (and multiplexed!) to make it super-thick. It feels soft and […]