Warby’s: an April Fool’s prank that’s out to lunch.
The team at DATAGRAPHIC was psyched to have played a part in Warby’s: a Warby Parker X Arby’s co-branded April Fool’s prank conceived of by frequent collaborators, Partners & Spade. Offset printed in PMS 2995, the die cut Launch Boxes and Glasses Case Boxes were hand-glued into shape before packing for shipment.
You can see more of the pieces we printed and read the Adweek article here.